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Brooke Beery is Associate Editor of Optometry Times®.
Conference date pushed to May to accommodate participating companies
Vision Expo East 2021, originally scheduled to take place in March will now occur from May 25-28, 2021. Event organizers—The Vision Council and Reed Exhibitions—announced the date shift to allow more time for companies to effectively plan their participation during this challenging period for the optical marketplace.
“While we are more eager than ever to bring the vision care community together as soon as possible, the needs of our members and the industry at large is our number one concern. The decision to host Vision Expo East in May instead of March is the result of thoughtful and frequent communication with our members over the past few months, during which we learned that due to the pandemic and the uncertain environment for holding events, finalizing Q1 plans is proving to be a challenge for many members of the optical community,” said Mitch Barkley, Vice President of Trade Shows and Events at The Vision Council.
“With this in mind, as well as the health and safety of the community, we have made the decision now to host the event in late May to give our members and exhibitors at Vision Expo the time they need to make their plans.”
2021 marks Vision Expo East’s 35th anniversary. Organizers say they plan to bring Vision Expo’s community together to celebrate the milestone. Additional details on Vision Expo East’s new neighborhoods, educational programming, and special features and will be announced in the coming months. Visit east.visionexpo.com for more details.