Video Series

Crafting your own eyewear brand with Diana Canto-Sims, OD

Thinking about launching your own private-label eyewear line but not sure where to start? If you’ve found that off-the-shelf, wholesale frames just aren’t delivering the return on investment you were hoping for, you’re not alone. In this video series, Diana Canto-Sims, OD, spoke with 5 companies that specialize in helping practices create their own unique frame lines to guide you through those first steps.