Practice Ownership

Kevin J. Kovach, MD, and Giannie Castellanos, OD, gave their insights this season on what helps build referral trust and long-lasting comanagement relationships.

Giannie Castellanos, OD, outlines what ODs can implement into their communications strategies today to strength the referral power between MDs and ODs.

Giannie Castellanos, OD, calls on optometrists to empower others in the field and refer within their specialty.

Gianne Castellanos, OD, shares the care limitations optometric practice owners face and trends in ophthalmic practice that she has uncovered in part of her research.

Kevin J. Kovach, MD, said that patient education as a part of the referral process can both improve care and comanagement relationships.

The survey also examined interest in elective procedures such as LASIK.

Diana Canto-Sims, OD, kicks off her interview series with a conversation with Kevin J. Kovach, MD, on comanagement.

Don Railsback, OD, argues that Medicare Advantage directories often fail eye care patients.

Chandra Mickles, OD, MS, FAAO, FSLS, details the key components of connecting with a diverse demographic of patients from the chair.

Glenda Aleman-Moheepith, OD, states that using technology for translation efforts can make a world of a difference in putting them at ease in your chair.

Edward Choy, partner at Sho Eyeworks, shares success stories of private practices creating their own eyewear frame line.

Edward Choy, partner at Sho Eyeworks, advises practice owners on the fence of developing their own brand to dive in.

Edward Choy, partner at Sho Eyeworks, and Diana Canto-Sims, OD, discuss the company's price points and partner subscription options.

Edward Choy, partner at Sho Eyeworks, and Diana Canto-Sims, OD, drive home the importance of profitability in creating an eyewear brand.

Nancy Gries, export sales manager at Logoproject Eyewear, stated that a private label eyewear brand can keep a practice up to date with trends.

Knowing the legal limits of treating family members can ease feelings of obligation.

Nancy Gries, export sales manager at Logoproject Eyewear, discusses the company's process for creating a private label eyewear brand, from logo design to final product.

Diana Canto-Sims, OD, and Nancy Gries, export sales manager at Logoproject Eyewear, discuss profit margins in creating a private label eyewear brand.

ODs are in a prime position to identify exploited victims.

LFVR Eyewear allows for patient customization of their frames in part of its private label eyewear services, according to founder Travis LeFevre.

Travis LeFevre, founder of LFVR Eyewear, and Diana Canto-Sims, OD, discuss the process of creating a private label eyewear brand with the company.

Mark Graham of Your Brand Eyewear shares his company's success stories regarding creating private label eyewear for practices.

Mark Graham of Your Brand Eyewear and Diana Canto-Sims, OD, also discuss the importance of looping in your staff when creating your own eyewear brand.

To help doctors better evaluate amendments to existing plan agreements, changes will be summarized in a cover letter and clearly display all changes over the previous amendment for simple comparison.

A discussion with company executives who specialize in helping optometrists and optical shops design and launch their own branded frame collections.