
Practice Ownership


Showcasing your practice’s eyewear collections plays a huge role in your success and helps differentiate you from your competitors.

Danielle Crull, ABOM, details Truffles' story and new initiatives she has taken on to destigmatize glasses and patching for children.

According to the American Optometric Association, there are more than 7700 licensed practicing optometrists in 6 states affected by the hurricanes.

Danielle Crull, ABOM, of A Child's Eyes discusses what is now possible at her glasses dispensary that was not previously possible without Truffles.

Truffles the Kitty has helped put A Child's Eyes patients feel more at ease when being fitted with glasses while taking social media by storm.

Opal, the new digital marketplace, will streamline contact lens ordering and allow patients and practices to order select OTC products, according to a news release.

Tips and tricks to show patients you care in order to stay competitive in today's optical market.

Mile Brujic, OD, FAAO, outlines the essentials to starting a speciality contact lens practice, including speciality competency and accessing resources.

The Contact Lens Institute research found that both new and long-term wearers of contact lenses were positively impacted by their eye care providers allowing adequate chair time during exams, among other factors.

The study, conducted in July 2024, reported decreases in all areas of practice performance, including revenue, staff retention, and patient acquisition and retention.

AOA associate members have access to services, programs, educational materials, and discounts on event registration fees, according to a news release.

Both seasoned and newer practice owners share their insights for preventing burnout through practice management.

The launch of the interactive vision curriculum kit series aligns with National Children’s Eye Health and Safety Month, which is recognized in August.

TEAM-OGS gives practices more fundraising opportunities to end preventable blindness and vision impairment globally throughout the year.

Reflecting on big optometric wins keeps eye care in perspective.

LGBTQ patients are more at risk for not receiving health care due to fear of discrimination.

Christina Schiller, OD, Blake Jarrard, OD, and Christopher Herring, OD, were this year’s recipients.

South Dakota’s newest scope expansion bill, signed into law earlier this year, offers new opportunities for optometrists.

The Patient Whisperers Cofounders Lauren Weaver and Christine Scarlett gave their keynote presentation "The Secret to Crazy Growth: Defining Your Identity on Social Media," at the 2024 Controversies in Modern Eye Care meeting May 4 in Los Angeles, California.

Community Eye Care Specialists has a total of 6 locations across New York and Pennsylvania providing a variety of medical and surgical services.

Creating an accessible office allows those most in need to receive care.

Nicholas Gilberg, OD, with EssilorLuxxotica's Leonardo team walks through the basics of the education software that can be implemented in any practice.

Bridging cultural and community gaps will provide quality eye care for all.

The integrated eye care platform has announced its 24th strategic partnership in the Southeastern US, providing financial plans and strategic support to its partners.

IDOC has partnered with 12 new vendors in the eye care industry and assisted Books & Benchmarks, expanding its rebate, discount, practice support, and other resource options for its members.

As 2023 draws to a close, it’s the perfect time for practice owners to reflect on the past year’s successes and challenges while gearing up for a fresh start in the new year. Here’s a to-do list that private practice physicians can do in the last 2 weeks of December for a prosperous year ahead.


Understanding the role of virtual staff and considering the pros and cons.

What 1 doctor did to increase their capture rate to over 80%.
