What to know about legislative moves that have been made through May this year.
Optometric associations, ODs, and legislators have hit the ground running in 2025 with a flurry of legislative action. From initiatives ranging from Medicare payment reforms, vision plan abuses, and simpliyfing RX verification systems, legal advocacy has already taken many forms.
A new law passed in January this year provides physician recognition for Department of Veteran Affairs (VA) ODs, which grants leverage to the department to increase pay awards, bonuses, and annual evaluations to VA eye care providers. With the American Optometric Association (AOA) acting as a longtime advocator of the bill, AOA President Steven Reed, OD, said the new legislation is a critical win for all optometrists.
"This is huge, not only for the VA ODs, but for all of us," Reed said. "First of all, within the the VA system, back in 2004 is when a new law was created that that put physicians, the MDs and DOs, in a different pay scale. Well, at that time, the dentists, podiatrists, optometrists were left off. Over time, though, the dentist and podiatrist were able to be included. But even now 20 years later, until recently, optometrists were left off. So what that did in the VA system is created some gaps, because optometrists don't necessarily have a big motivation to practice in a system where they can't get paid at least comparable to what they could get in the in the general public. So there's a lot of holes in the in the system. And then to cap that off, you've got 20% of the VA optometrists that are at or nearing retirement, so we're about to have a big problem, because VA optometry takes care of the majority of the eye care within that system.
"So we're very proud for them, and we're it's a huge win. It's very significant. But I mentioned that it's good for us too, and the reason why is that many times when we're fighting these scope battles or these not-a-doctor bills, which are so prevalent, our opposition will say, 'Well, at the VA level, you guys aren't even recognized as physicians, not to mention that we are at Medicare.' They use that against us, but they can't anymore. So we just took away some of the ammunition."
VA ODs provide approximately 70% of essential primary and medical eye care services. Despite the important role optometry plays in VA health care, ODs were previously on the general schedule pay sale, which was largely unchanged since 1976.
Only a month later, HB3122 was filed in Texas to address anti-competitive practices in the vision benefits market. The bill is a continuation of efforts that can be traced back to June 2023, with HB 1696 getting signed into law. The bill works to prevent abuses including patient steering, doctor tiering, practice control, chargebacks, covered services, reguiring unrelated information on claims, and extrapolation in audits.
"HB 3211 strengthens patient choice by ensure that any properly credentialed optometrist who agrees to the VBM's contract terms can participate as an in-network provider – allowing Texans to see the optometrist of their choice when using their vision plan," said Tommy Lucas, OD, director of advocacy at the Texas Optometric Association in a news release.
Other recent VBM news comes from Arkansas, with Act 142 of 2025 being signed into law in late February. Members of the Arkansas Optometric Association (ArOA) recently sat down with Optometry Times to discuss the new legislation.
"Everything we do in optometry is legislative, and if we're to advocate for ourselves or our patients, it has to be legislative, and we're going to be the only ones that's going to do that," said Matt Jones, OD, legislative cochair at the ArOA. "So not only was the Arkansas Optometric Association behind this bill, I mean, we did this for all eye care providers across the state, but as an affiliate of the American Optometric Association, they were also advocates for this bill. And along with Matt [Burns], Joe [Sugg] and I, we worked with several AOA leaders across the country to help formulate the bill and to help talk through the bill and to make sure that we were on the right path towards advocating better access for our patients through this VBM bill."
Unfortunately, for as long as I've practiced in longer contracts and terms between doctors and these vision plans have become contracts of adhesion, where we have no ability to negotiate," said Joe Sugg, OD, legislative cochair for ArOA. "So they really give a take it or leave it type of approach, not just in reimbursement aspect, but many other contractual aspects as well. Obviously, reimbursement is a big, big piece, and these these plans, if doctors don't feel that they can run their practices and get reimbursed appropriately to make a plan make sense, then, unfortunately, they're not going to accept those plans. But now, inherently in optometry, we tend to do it anyway for the good of our patients, whether it makes sense from a business standpoint or not, but not only reimbursement, but just other contractual aspects that we just continue to get squeezed. You try and negotiate these things and just have really no leg to stand on, is ultimately why we felt something had to be done here to to help our patients, ultimately, but also help doctors across the state. This bill
also brings more authority for the Department of Insurance to regulate VBMs."
"Previously, it was a little limited, and this brings it under a health benefit plan, or changes that definition so it it gives them the ability to regulate these companies, whereas beforehand, that was not the case," said Matt Burns, executive director of ArOA. "So for our doctors, we're going to be implementing education resources from the association to help them with this transition, to make sure that these companies are following the law in conjunction with the Department of Insurance."
The bill will take effect in August 2025 with additional provisions to roll out based on plan renewals, contract changes, or by January 1, 2026.
Most recently, North Dakota was able to secure comprehensive telemedicine provisions in part of its scope of practice legislation.
"Our members' willingness to step up when called upon was truly incredible and we saw the passion our membership has for their profession," said Kim Hacker, North Dakota Optometric Association's executive director, in a release. "We built lasting relationships at the capitol and walked away from session with a positive reputation, and as many of you know, that's half the battle."
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