Skechers introduces 10 styles for men, women, boys

Somerville, NJ-Viva International Group introduced 10 styles to the Skechers Eyewear Spring/Summer 2012 collection. The new styles capture the sporty and vibrant feel of the brand. They consist of four ophthalmic styles for men, four for women and two for boys.

The women’s styles combine a flower pattern accent with metal inlay detailing and unique multi-toned combinations. A swooping colored metal inlay adorn the SK 2041, which features an acetate front, and SK 2042, which is a full-rimmed metal front. Both are modified rectangular shapes. Models SK 2046 and SK 2068 feature high definition flower prints, which decorate the frame’s handmade acetate temples, along with the Skechers logo. Model 2046, fully handcrafted in acetate, while Model SK 2068 features a semi-rimless metal front.

The men’s optical collection features a sleek metal inlay with a carbon fiber effect and the Skechers logo engraved on the temples of styles SK 3048 and SK 3049. Style SK 3048 is fully handcrafted in acetate, while 3049 incorporates the same innovative temple treatment and features a satin-finished metal front. Both styles feature a contemporary modified rectangular front shape. The sporty SK 3042 and SK 3043 are infused with a detailing inspired by Skechers’ popular sneaker collections. Plastic temple tips are available in two-toned colorations of black, brown and gunmetal on model SK 3042, a full-rimmed metal frame and, on SK 3043, a semi-rimless metal frame.

The selection of boy’s ophthalmic models, SK 1030 and SK 1031, feature a recessed horizontal detail, which fuses sporty style with on-trend fashion. The Skechers “SKX” logo design, inspired by the brand’s signature graphics, is etched on each temple in bold colors, including green, blue, red and orange.

For more information: vivagroup.com.

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