Authors of the May Optometry Times Point-Counterpoint piece take their discussion to video.
Private practitioner Justin Bazan, OD, of Brooklyn, and Jason Daniels, director of sales at EyeCarePro, share their reasons on why social media or Web sites are the best digital presence for optometrists.
“I found a better way to attract new patients and engage with current patients with Facebook,” says Dr. Bazan.
Says Daniels: “Almost everybody uses Google to find products and services. Not having a Web site is going to create a lapse in the number of people who will come into that practice.”
Continue the conversation by watching their interaction and letting us know where you stand.
