Kelly told Optometry Times (Editor’s note: Yes, we actually spoke to him. It was awesome.) that his vision problems this time around were similar to what he experienced on previous missions.

About 10 years ago, hospitals and clinics began rebuilding their relationships with patients. Two of the often-heard buzz words that began to arise were customer service and customer appreciation.

Didn’t make it to Atlanta for SECO this year? That’s OK-we’ve got you covered. Check out all the latest news you may have missed.

I actually was going to go to med school. I had interviewed, taken the MCAT, then decided not to go to med school. It wasn’t the right place for me at that time. I always like business a lot. I wanted to learn sales, so I actually went into door-to-door sales-I made that obvious move from biochemistry to door-to-door sales.

Caring for a patient who is severely mentally or physically disabled presents a unique set of challenges, says Vicky Vandervort, OD, FAAO, FCOVD, and Robert Vandervort, OD, FAAO, ABO.

What if glaucoma is actually a “two-pressure” disease caused by a differential between intraocular pressure (IOP) and cerebrospinal fluid pressure (CSFp)?

Keratoconus is perceived as having a small public health impact. With an estimated prevalence of ≥1/2000-considerably higher in certain parts of the world-that may be understandable.

With a change of perspective, any optometrist can add sports vision to his practice.

Jerry Hayes, OD, shared the secrets of high-producing optometrists during a session at SECO.

Many of your patients are interested in maintaining or improving their vision, but they may walk into your office with wrong information.

We have been the fortunate recipients of innovative technologies in contact lenses that were only concepts a mere decade ago. As a profession, we transitioned most of our two-week and monthly disposable contact lens wearers who were in traditional hydrogel materials into silicone hydrogel materials.

The Zika virus has been rapidly on the move in Central and South America. With global travel on the rise and new cases being confirmed daily in Canada, Europe and the United States, chances are this may be a condition you encounter in your practice.

A colleague recently forwarded an editorial from our sister publication, Ophthalmology Times. “Are medical students happy?” was penned by Chief Medical Editor Peter J. McDonnell, MD (his opinion pieces are worth an OD’s read, by the way), and he took issue with an Los Angeles Times op-ed piece from Rich Joseph, a dual MD/MBA candidate at Stanford.

Congenital anomalies, angle closure, and juvenile open-angle glaucoma aside, it can be generally agreed upon that glaucoma tends to be a disease of relatively older persons. This rings especially true in the arena of normal-tension glaucoma in which intraocular pressure (IOP) may play less of a causative role compared to vascular and hemodynamic dysfunction.

If you have not been reading industry social media sites lately, you missed a big announcement from the Centers of Medicare and Medicaid Services (CMS) to end Meaningful Use.

Super Bowl 50 is in the books, and the Denver Broncos and Peyton Manning are the Super Bowl champions! What a storybook ending for Manning and the Broncos. Not all of our practices will ride off into the sunset with a world championship, but there are many lessons we can learn from the Super Bowl.

When we take a step back and think about what happens in our offices-in our exam rooms-we realize what a huge impact we have, dare I say “control,” on the growth of our contact lens practice. Yet so many elements of our everyday operations challenge that control and cause us to forget or push to the side the techniques we know to grow our contact lens business.

One of the most common questions I hear every day from patients is, “What is new in refractive surgery?” I have asked Jim Owen, OD, an expert in refractive surgery technology, to discuss the latest version of LASIK-topography-guided LASIK-with David Geffen, OD, FAAO, who participated in Alcon’s Contoura Vision clinical trials.

Fifty years of dietary guidelines have emphasized “low fat” and “low cholesterol” eating, so manufacturers obliged by creating foods with increasing sugar and wheat/gluten content while promoting exercise and widespread use of statins to lower cholesterol. Yet Americans have become overweight, obese, and typically less healthy at an alarming rate. The newest 2015-2020 U.S. dietary guidelines, eighth edition, are attempting to address this issue by limiting “added sugar.”1

A referral of your patient to a cataract surgeon seems straightforward. You refer when the vision is subjectively affected by lens opacification. But thinking out of the box will enable you to help your patients in ways you may not consider.