Glasses

Walmart takes virtual try-ons to the next level by integrating augmented reality into its website and app for customers to try out prescription glasses frames virtually.

The companies have released a new INVU collection of sunglasses made from upcycled plastic featuring ultra polarized lenses.

The company’s inSights Research Program found that an increase in eye exams and prescription eye care products sold in 2023 resulted in slight industry growth.

The European companies are collaborating in part of a strategic distribution partnership before the eProgressive smart glasses are available to the public later this year. The smart glasses use switchable lens technology to provide ease and comfort to patients needing progressive lenses.

Graham Erickson, OD, FAAO, FCOVD, gives key takeaways of his presentation, "Sports vision grand rounds," which he presented during the 2023 AOA Optometry's Meeting in Washington, DC.

Currently, there are several novel spectacle designs available across the world. Unfortunately, none of them are available in the US currently.

Implement this strategy in your practice to sell higher-end frames and increase revenue.

The technology will be shared at the International Congress of Ophthalmology and Optometry China (COOC) conference in Shanghai April 14-16, 2023.

All new and existing IDOC inventory management accounts will receive an additional annual benefit as part of their initiative to increase optical profitability in independent practices.

The patented AR lens coating creates thinner, stronger lenses than the alternative, and is now available to patients who love Transitions lenses.

The lens giant pairs precision vision of freeform-optimized lenses with the cost benefit of standard single vision lenses.

When interpreting study findings, take into consideration the similarity and the differences between the subjects recruited for the study versus the patient population each practitioner serves.

The new line features diamond coated frames

Breakthrough film technology stops lenses from fogging faster than the blink of an eye

Each frame pays homage to the record player and the 1970s LA music scene

The new anti-reflective lens coating outperforms its predecessors by up to 70%

New line features reimagined optical styles with fresh new colors and sculpted shapes.

Affordable eyeglasses and sunglasses join company’s low-cost contact lens offerings

New year, new shades