Practice Management

Physically active patients who are looking to enhance the enjoyment of their favorite outdoor activities will test your knowledge of performance-specific sunwear.

Optometrists who want to increase multiple pair sales to patients need to stop being apologetic about the fact that part of a successful practice involves retail sales.

Boost sales per patient

Optometrists need to begin training staff on retail math through workshops, books or online sites.

Managing angry patients

Angry customers are a fact of life for any retailer, including optical dispensaries.

Contact lens safety has been in the spotlight even more than usual since the FDA released recommendations on the use and packaging of multipurpose solutions in June.

Many doctors want to increase the number of patients and the profitability of their practices but don't know where to direct their marketing efforts in a society increasingly splintered by multimedia.

If you're like most optometrists who own a practice, you rely on your bookkeeper or accountant to pay the bills, cut payroll checks, and prepare tax reports for the Internal Revenue Service.

Most optometrists in private practice chose not to provide low vision services because they think that income opportunities are limited.

It's virtually impossible for optometry practices that support one or two doctors to compete with national chains when it comes to pricing or fees.

With the down economy, a reasonable first response is not to buy into a panic mentality.